• Chamber Updates

    Get the latest on initiatives and happenings in the Northfield & Dundas Business Community.
    Tuesday, March 30, 2021
    Satisfaction vs Loyalty: How to turn customers into promoters

    Maybe you've heard the value of word-of-mouth advertising; according to Nielsen ratings, 92% of consumers trust their friends' and family's recommendation over traditional advertising. That doesn't mean you can simply sit back and assume that the quality of your product is so much better than your competition's that customers will be raving about it to their friends without any extra effort on your part.

    Lisa Peterson